CreativeLIVE - Marketing for Crafters Successfully Sell Your Handmade Goods
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creativeLIVE - Marketing for Crafters: Successfully Sell Your Handmade Goods
English | AVC 720x404 23.976 fps | AAC 96 Kbps 44.1 KHz | 2.71 GB
Genre: eLearning
Craft a plan for effectively marketing your handmade creations. With so many avenues for online promotion and sales, it?s hard to know which tools are right for you. In the three-part series, Handmade Success: Marketing for Crafters, Tara Swiger simplifies online marketing and sales and help you identify the right tools for getting your products in front of the your target audience.
In this course series, Tara Swiger will help you define what makes your handwork unique. She?ll teach you how to talk about the value of your products and guide you through the process of creating a marketing plan that distinguishes you from the crowd.
You'll learn who your best customer is, where to find them, and how to talk to them in a way that they'll respond to. Tara will also help you find the inspiration to create content for your website, newsletter, and online profiles. Then she?ll tie it all together so you are confident that the time you are spend on marketing is actually growing your business without wearing your down.
If you are new to crafting products to sell or are a crafter who has been making things, but not getting any traction or even someone who had some initial success that has tapered off, Handmade Success: Marketing for Crafters is for you. You?ll get a solid foundation for designing a marketing and sales plan that will help your creativity thrive.
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