[ FreeCourseWeb.com ] Growing Your Business with LinkedIn Pages
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MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: General| Genre: eLearning | Language: English + .srt | Duration: 27 Lectures (1h 22m) | Size: 376 MB
LinkedIn Pages offer a powerful way to publicize a business, attract more clients, share industry updates, post job opportunities, and much more. LinkedIn expert Michaela Alexis describes how to create a robust LinkedIn Page that can act as the voice of an organization. Learn how to choose a background image, upload a logo, add hashtags, set up featured groups, and write an effective overview and company description. Plus, explore how to measure page performance with LinkedIn Page analytics.
Topics includes:
What is a LinkedIn Page?
How to create a LinkedIn Page
Building content strategy
Adding video
Hosting giveaways
Growing and nurturing an audience
Curating content
Publishing best practices
Adding calls to action
Measuring results
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