Linkedin - Brand Strategy - Management of Your Brand Reputation

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[ FreeCourseWeb.com ] Linkedin - Brand Strategy - Management of Your Brand Reputation
  • Get Bonus Downloads Here.url (0.2 KB)
  • ~Get Your Files Here ! 1. Introduction
    • 001. The power of positive brand reputation.en.srt (2.8 KB)
    • 001. The power of positive brand reputation.mp4 (24.6 MB)
    2. The Benefits of Brand Reputation Management
    • 002. Boost your competitive advantage with your brand reputation.en.srt (4.7 KB)
    • 002. Boost your competitive advantage with your brand reputation.mp4 (40.1 MB)
    • 003. Mapping the core pillars of a winning brand reputation.en.srt (6.8 KB)
    • 003. Mapping the core pillars of a winning brand reputation.mp4 (57.5 MB)
    • 004. Cultivate compelling testimonials and brand love from your target audience.en.srt (5.3 KB)
    • 004. Cultivate compelling testimonials and brand love from your target audience.mp4 (47.0 MB)
    • 005. Four proven ways to encourage customers to write reviews.en.srt (6.5 KB)
    • 005. Four proven ways to encourage customers to write reviews.mp4 (55.3 MB)
    3. Brand Strategy Building a Strong Reputation
    • 006. Building your brand reputation as a thought leader.en.srt (5.9 KB)
    • 006. Building your brand reputation as a thought leader.mp4 (48.9 MB)
    • 007. Unlock the leaders in your company by boosting employee advocacy.en.srt (5.0 KB)
    • 007. Unlock the leaders in your company by boosting employee advocacy.mp4 (42.5 MB)
    • 008. Four essentials for a successful employee advocacy program.en.srt (6.0 KB)
    • 008. Four essentials for a successful employee advocacy program.mp4 (51.5 MB)
    • 009. Diversity and inclusion in brand strategy.en.srt (5.6 KB)
    • 009. Diversity and inclusion in brand strategy.mp4 (46.7 MB)
    • 010. Customer service and brand reputation.en.srt (6.1 KB)
    • 010. Customer service and brand reputation.mp4 (54.1 MB)
    4. How to Build Your Brand Reputation
    • 011. Craft a content marketing strategy to boost your brand reputation.en.srt (6.9 KB)
    • 011. Craft a content marketing strategy to boost your brand reputation.mp4 (57.4 MB)
    • 012. Your content is your consumer journey.en.srt (7.3 KB)
    • 012. Your content is your consumer journey.mp4 (63.6 MB)
    • 013. Improving brand reputation with a social media strategy.en.srt (5.1 KB)
    • 013. Improving brand reputation with a social media strategy.mp4 (43.5 MB)
    • 014. Social media customer service and negative reviews Top tips.en.srt (6.8 KB)
    • 014. Social media customer service and negative reviews Top tips.mp4 (57.7 MB)
    • 015. Elevating your brand with influencers.en.srt (6.1 KB)
    • 015. Elevating your brand with influencers.mp4 (49.9 MB)
    • 016. Boosting brand reputation with LinkedIn.en.srt (6.6 KB)
    • 016. Boosting brand reputation with LinkedIn.mp4 (54.6 MB)
    5. Brand Reputation Management and Monitoring
    • 017. Conducting a brand reputation audit.en.srt (8.0 KB)
    • 017. Conducting a brand reputation audit.mp4 (65.0 MB)
    • 018. Managing and monitoring your brand reputation Top tools.en.srt (5.8 KB)
    • 018. Managing and monitoring your brand reputation Top tools.mp4 (48.2 MB)
    6. Conclusion
    • 019. Building your strategy for a strong brand reputation.en.srt (2.5 KB)
    • 019. Building your strategy for a strong brand reputation.mp4 (21.0 MB)
    • Bonus Resources.txt (0.4 KB)
    • Ex_Files_Brand_Strategy_Mgmt_of_Brand_Reputation
      • Conducting a Brand Reputation Audit.pdf (59.8 KB)
      • Consumer Journey Map.pdf (48.4 KB)
      • Create Your Business Value Proposition.pdf (28.6 KB)
      • Define Your Buyer Persona.pdf (32.9 KB)
      • Social Media Content Calendar.pdf (39.9 KB)
      • Top Tools to Monitor Your Brand Reputation.pdf (36.2 KB)

Description

Brand Strategy: Management of Your Brand Reputation



https://FreeCourseWeb.com

LinkedIn Learning
Duration: 1h 17m | .MP4 1280x720, 30 fps(r) | AAC, 48000 Hz, 2ch | 929 MB
Genre: eLearning | Language: English

A positive brand reputation increases customer loyalty, builds trust in the market, and helps position you as a leader in your space. In this course, learn tips from brand expert and marketing thought leader Chelsea Krost on how to build and protect a strong brand reputation. Chelsea shows you how to hone your brand strategy with practical guidance in critical areas, including: Corporate social responsibility, diversity and inclusion; leveraging the right influencers in the right ways; and managing negative reviews and brand feedback. She also covers the importance of monitoring your brand reputation through internal brand audits, and details some tools to help you manage your online reputation.



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Linkedin - Brand Strategy - Management of Your Brand Reputation


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929.3 MB
seeders:10
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Linkedin - Brand Strategy - Management of Your Brand Reputation


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