Lynda - Digital Marketing Foundations

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Digital Marketing Foundations [TutsNode.com] - Digital Marketing Foundations
  • 47_Deciding what to track.mp4 (26.1 MB)
  • 01_Connecting with customers online.en.srt (2.1 KB)
  • 47_Deciding what to track.en.srt (6.6 KB)
  • 02_What is digital marketing.en.srt (2.4 KB)
  • 09_Defining your value proposition.en.srt (6.3 KB)
  • 46_Getting started with video marketing.en.srt (5.7 KB)
  • 14_Drafting a one-page marketing plan.en.srt (5.7 KB)
  • 31_Introduction to paid advertising.en.srt (5.6 KB)
  • 50_Digital marketing - Influencer marketing.en.srt (5.6 KB)
  • 25_Optimizing your website.en.srt (5.5 KB)
  • 27_Building landing pages that convert.en.srt (5.4 KB)
  • 10_Identifying your target market.en.srt (5.4 KB)
  • 22_The power of messaging.en.srt (5.3 KB)
  • 29_Essential SEO techniques.en.srt (5.2 KB)
  • 07_Creating a buyer journey map.en.srt (5.2 KB)
  • 05_The marketing funnel.en.srt (5.2 KB)
  • 51_Digital marketing - Automation.en.srt (5.2 KB)
  • 26_Investing in copywriting.en.srt (5.2 KB)
  • 41_Developing an email marketing plan.en.srt (5.2 KB)
  • 30_Evaluating local SEO.en.srt (5.1 KB)
  • 39_Building and leveraging followers.en.srt (5.1 KB)
  • 32_Identifying the value of a customer.en.srt (5.1 KB)
  • 40_The power of email marketing.en.srt (5.1 KB)
  • 13_Developing your KPIs.en.srt (4.9 KB)
  • 15_Digital marketing is persuasive.en.srt (4.8 KB)
  • 34_Budgeting for paid marketing.en.srt (4.8 KB)
  • 28_What is SEO.en.srt (4.8 KB)
  • 20_Understanding your online presence.en.srt (4.6 KB)
  • 35_Creating your first paid campaign.en.srt (4.6 KB)
  • 33_Deciding when to pay to advertise.en.srt (4.5 KB)
  • 19_Connecting with your customer.en.srt (4.5 KB)
  • 43_Measuring the success of email.en.srt (4.5 KB)
  • 18_Capturing key insights.en.srt (4.4 KB)
  • 37_Getting started with social media.en.srt (4.3 KB)
  • 11_Creating your persona.en.srt (4.3 KB)
  • 17_How online analytics work.en.srt (4.3 KB)
  • 49_Campaign tagging.en.srt (4.2 KB)
  • 08_Developing a marketing strategy.en.srt (4.0 KB)
  • 36_The value of social media marketing.en.srt (3.9 KB)
  • 12_Establishing goals.en.srt (3.9 KB)
  • 06_The buyer journey.en.srt (3.7 KB)
  • 53_Trends to watch - Chatbots.en.srt (3.7 KB)
  • 04_The building blocks of digital marketing.en.srt (3.7 KB)
  • 24_How to prioritize in marketing.en.srt (3.7 KB)
  • 23_Creating lean messaging.en.srt (3.6 KB)
  • 16_Digital marketing is data driven.en.srt (3.6 KB)
  • 38_Deciding on a platform.en.srt (3.5 KB)
  • 03_Getting started with digital marketing.en.srt (3.5 KB)
  • 54_Trends to watch - Artificial intelligence.en.srt (3.0 KB)
  • 21_Deciding on a marketing channel.en.srt (3.0 KB)
  • 48_Generating reports.en.srt (2.9 KB)
  • 42_Dealing with email fatigue.en.srt (2.8 KB)
  • 44_Tools to launch successful campaigns.en.srt (2.8 KB)
  • 52_Trends to watch - Interactivity.en.srt (2.7 KB)
  • 45_The impact of video marketing.en.srt (2.5 KB)
  • 55_Continue learning digital marketing.en.srt (2.1 KB)
  • 50_Digital marketing - Influencer marketing.mp4 (24.3 MB)
  • 29_Essential SEO techniques.mp4 (24.1 MB)
  • 26_Investing in copywriting.mp4 (23.4 MB)
  • 09_Defining your value proposition.mp4 (23.2 MB)
  • 46_Getting started with video marketing.mp4 (23.2 MB)
  • 10_Identifying your target market.mp4 (22.6 MB)
  • 31_Introduction to paid advertising.mp4 (22.0 MB)
  • 01_Connecting with customers online.mp4 (21.9 MB)
  • 25_Optimizing your website.mp4 (21.7 MB)
  • 22_The power of messaging.mp4 (21.7 MB)
  • 30_Evaluating local SEO.mp4 (21.3 MB)
  • 20_Understanding your online presence.mp4 (21.3 MB)
  • 32_Identifying the value of a customer.mp4 (21.2 MB)
  • 34_Budgeting for paid marketing.mp4 (20.8 MB)
  • 51_Digital marketing - Automation.mp4 (20.8 MB)
  • 13_Developing your KPIs.mp4 (20.6 MB)
  • 27_Building landing pages that convert.mp4 (20.4 MB)
  • 39_Building and leveraging followers.mp4 (20.2 MB)
  • 41_Developing an email marketing plan.mp4 (20.2 MB)
  • 43_Measuring the success of email.mp4 (19.9 MB)
  • 40_The power of email marketing.mp4 (19.9 MB)
  • 19_Connecting with your customer.mp4 (19.8 MB)
  • 49_Campaign tagging.mp4 (19.6 MB)
  • 37_Getting started with social media.mp4 (19.0 MB)
  • 07_Creating a buyer journey map.mp4 (18.5 MB)
  • 33_Deciding when to pay to advertise.mp4 (18.3 MB)
  • 35_Creating your first paid campaign.mp4 (17.9 MB)
  • 28_What is SEO.mp4 (17.8 MB)
  • 23_Creating lean messaging.mp4 (17.7 MB)
  • 14_Drafting a one-page marketing plan.mp4 (16.8 MB)
  • 18_Capturing key insights.mp4 (16.4 MB)
  • 06_The buyer journey.mp4 (16.3 MB)
  • 53_Trends to watch - Chatbots.mp4 (16.2 MB)
  • 36_The value of social media marketing.mp4 (16.2 MB)
  • 17_How online analytics work.mp4 (16.1 MB)
  • 15_Digital marketing is persuasive.mp4 (15.9 MB)
  • 08_Developing a marketing strategy.mp4 (15.8 MB)
  • 38_Deciding on a platform.mp4 (15.3 MB)
  • 03_Getting started with digital marketing.mp4 (15.3 MB)
  • 12_Establishing goals.mp4 (15.3 MB)
  • 16_Digital marketing is data driven.mp4 (15.1 MB)
  • 04_The building blocks of digital marketing.mp4 (14.8 MB)
  • 11_Creating your persona.mp4 (14.1 MB)
  • 05_The marketing funnel.mp4 (13.4 MB)
  • 54_Trends to watch - Artificial intelligence.mp4 (13.1 MB)
  • 24_How to prioritize in marketing.mp4 (12.6 MB)
  • 21_Deciding on a marketing channel.mp4 (12.6 MB)
  • 42_Dealing with email fatigue.mp4 (12.2 MB)
  • 52_Trends to watch - Interactivity.mp4 (12.0 MB)
  • 48_Generating reports.mp4 (11.9 MB)
  • 44_Tools to launch successful campaigns.mp4 (11.4 MB)
  • 45_The impact of video marketing.mp4 (10.1 MB)
  • 02_What is digital marketing.mp4 (9.5 MB)
  • 55_Continue learning digital marketing.mp4 (8.3 MB)
  • TutsNode.com.txt (0.1 KB)

Description


Description

Digital marketing tools and techniques are constantly evolving. In this course, instructor Brad Batesole helps you keep up with this fast-moving field, covering what you need to know to help your business cut through the noise, engage potential customers, and adapt with the times. Brad begins by discussing the building blocks of online marketing, including how it’s used, where it’s been, and where it’s headed. He then steps through how to define your value proposition, identify your target market, and establish your goals and KPIs. Next, he covers how customers evaluate the entirety of a brand’s online presence, as well as how to decide on a marketing channel, optimize your website, and leverage SEO, paid advertising, and social media to help your target audience find you. Plus, learn how to develop an email marketing plan, get started with video marketing, and create easy-to-understand marketing reports that help you assess your progress.

Released 1/4/2021



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Lynda - Digital Marketing Foundations


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989.8 MB
seeders:19
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Lynda - Digital Marketing Foundations


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