Digital Marketing Campaign – the Heart of Digital Marketing
https://DevCourseWeb.com
Published 5/2023
Created by Christine Pfisterer
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 7 Lectures ( 1h 38m ) | Size: 543 MB
- Basics, strategic Planning, digital Implementation, Analysis and valuable Insights for Optimization
What you'll learn
You know how to set-up a Digital Marketing Campaign in your Software. The examples are with Salesforce, Hubspot and Mailchimp.
You will be able to implement a Digital Marketing Campaign digital and cross-functional.
You understand how to link your Sales & Marketing activities to your Digital Marketing Campaign.
You understand the meanings of Metrics and KPIs and how to use them for analysis.
You can set-up Dashboards and Reports out of the tracked customer data.
You can analyze the campaign success, from individual actions to the entire campaign.
You know about the Learnings Matrix and how to develop insights and optimizations with this method.
You know about the basics and requirements of a Digital Marketing Campaign.
Requirements
Marketing Basic Knowledge
Experience with Online Marketing