Udemy - Digital Marketing Data - DMPs, Device Graphs, and Regulation

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[ TutSala.com ] Udemy - Digital Marketing Data - DMPs, Device Graphs, and Regulation
  • Get Bonus Downloads Here.url (0.2 KB)
    • ~Get Your Files Here ! 1. Introduction
    • 1. Welcome to The Course.mp4 (61.7 MB)
    • 1. Welcome to The Course.srt (4.3 KB)
    • 2. Digital Marketing Data Agenda.mp4 (8.0 MB)
    • 2. Digital Marketing Data Agenda.srt (2.2 KB)
    2. DMPs (Data Management Platforms)
    • 1. What is a Data Management Platform (DMP).mp4 (6.3 MB)
    • 1. What is a Data Management Platform (DMP).srt (1.8 KB)
    • 2. Types of Data that DMPs Collect.mp4 (50.5 MB)
    • 2. Types of Data that DMPs Collect.srt (12.3 KB)
    • 3. How does a DMP collect user data.mp4 (21.6 MB)
    • 3. How does a DMP collect user data.srt (7.1 KB)
    • 4. Top DMPs Companies.mp4 (11.8 MB)
    • 4. Top DMPs Companies.srt (2.8 KB)
    • 5. How to pick the right DMP.mp4 (10.0 MB)
    • 5. How to pick the right DMP.srt (2.4 KB)
    3. Walled Gardens
    • 1. What is a Walled Garden and what data do they have.mp4 (44.0 MB)
    • 1. What is a Walled Garden and what data do they have.srt (5.9 KB)
    • 2. What is the business case behind a Walled Garden.mp4 (68.1 MB)
    • 2. What is the business case behind a Walled Garden.srt (12.1 KB)
    4. DeviceIdentity Graphs
    • 1. Why is a Device Graph important.mp4 (36.0 MB)
    • 1. Why is a Device Graph important.srt (5.4 KB)
    • 2. Difference between Device Graph and Identity Graph.mp4 (36.3 MB)
    • 2. Difference between Device Graph and Identity Graph.srt (7.8 KB)
    • 3. How do the Graphs work.mp4 (21.0 MB)
    • 3. How do the Graphs work.srt (5.7 KB)
    • 4. First Quiz.html (0.2 KB)
    5. LawsRegulationsPersonally Identifiable Information (PII)
    • 1. PII - Personally Identifiable Information and use cases.mp4 (62.5 MB)
    • 1. PII - Personally Identifiable Information and use cases.srt (9.6 KB)
    • 2. GDPR - General Data Protection Regulation.mp4 (95.1 MB)
    • 2. GDPR - General Data Protection Regulation.srt (11.4 KB)
    • 3. CCPA - California Consumer Privacy Act.mp4 (21.5 MB)
    • 3. CCPA - California Consumer Privacy Act.srt (5.5 KB)
    • 4. COPPA - Children's Online Privacy Protection Act.mp4 (27.0 MB)
    • 4. COPPA - Children's Online Privacy Protection Act.srt (6.3 KB)
    • 4.1 IAB Guide to Navigating COPPA.html (0.1 KB)
    • 5. Apple - App Tracking Transparency.mp4 (68.6 MB)
    • 5. Apple - App Tracking Transparency.srt (11.0 KB)
    • 6. Google - Cookie Deprecation.mp4 (32.6 MB)
    • 6. Google - Cookie Deprecation.srt (8.4 KB)
    • 7. Unified ID 2.0 and the Post-Cookie world.mp4 (86.2 MB)
    • 7. Unified ID 2.0 and the Post-Cookie world.srt (8.1 KB)
    6. Recap & What’s Next
    • 1. How the data landscape is changing.mp4 (10.3 MB)
    • 1. How the data landscape is changing.srt (2.0 KB)
    • 2. What is the industry doing to get ahead of changes.mp4 (7.3 MB)
    • 2. What is the industry doing to get ahead of changes.srt (1.6 KB)
    • 3. Why should you, as an advertiser, care.mp4 (5.3 MB)
    • 3. Why should you, as an advertiser, care.srt (1.4 KB)
    • 4. Recap & Thank You!.mp4 (51.3 MB)
    • 4. Recap & Thank You!.srt (4.0 KB)
    • Bonus Resources.txt (0.4 KB)

Description

Digital Marketing Data: DMPs, Device Graphs, and Regulation



https://TutSala.com

Published 06/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English + srt | Duration: 23 lectures (1h 40m) | Size: 843.1 MB

How digital data is collected, used, and regulated, and how Apple, Google, and Governments are changing the landscape

What you'll learn
What is a Device Graph and how it works
What is a DMP - Data Management Platform
How companies collect your digital data
GDPR (General Data Protection Regulation)
CCPA (California Consumer Privacy Act)
Apple's ATT (App Tracking Transparency)
Google and Cookie Deprecation

Requirements
No Knowledge Required
A computer, phone, or tablet with internet connection



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Udemy - Digital Marketing Data - DMPs, Device Graphs, and Regulation

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843.1 MB
seeders:11
leechers:5
Udemy - Digital Marketing Data - DMPs, Device Graphs, and Regulation

Torrent hash: AA4462EDBCF5E1298081F13E69BAB4961239C184